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Hi there! I'm Liz:

I'm a fan of the "big idea"—and sometimes the small ones, too. A lover of bad jokes, puns, and a fierce supporter of the Oxford comma. Grammatical proclivities aside, I'm a people-person at heart. Understanding them. Connecting with them in meaningful ways, and helping them find the products and services they need to live a better life. How do I accomplish this?  Listening, mostly – then crafting. 

 

I thrive at the intersection of messaging, high-quality design, creative execution, and efficiency. I can create a concept and bring it to life across multiple formats—branding, digital, print, social, and UI/UX. I’m passionate about creating visually compelling, performance-driven work that not only looks great but also delivers results.

 

I've worked with major brands across industries (and some itty-bitty ones, too). When the job suits, I'll build a new brand from the ground up – it's wildly fulfilling. But nothing happens without other people. Collaborating with other creative thinkers, as well as sharing my knowledge with younger marketers, is a key motivator in my career.

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Recent Wins

Client Success & Creative Impact

Saved our biggest client, generating $53 million in billings annually, leading to my first merit raise. A testament to the power of creative innovation in high-stakes situations.

Multi-Million Dollar Campaigns

Developed creative for direct mail campaigns, reaching millions of recipients and contributing to over $140 million in billings. My work spanned both copy and design to drive massive results.

Sub-Brand Creation & Business Strategy

I created a new sub-brand for an existing client, developing brand guidelines and a business strategy that brought in over $100k. This was purely ideation and not part of the original client scope.

Rising Star Award & Recognition

Awarded the “Rising Star” for excellence in design and business impact, highlighting my dedication to both creativity and the bottom line.

Industries

While not limited (always thrilled to learn), there are places where my particular Liz skills have honed, whittled, hustled, crafted, produced, designed, connected, sold, and won: 

Banking
Consumer Goods
Finance
Fintech
Field Marketing
Fitness & Wellness
Healthcare (Holistic)
Healthcare (Traditional)
Hospitality
​Insurance

Insure Tech
Investment
Nonprofit
Public Relations
Retail
Standup Comedy*

*this is only a test

 
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Let’s Create Something Extraordinary Together!

Full-time or freelance: if you’re looking for high-quality, creative that deliver results, I’d love to collaborate. Whether it’s branding, digital design, or a full creative direction, I’m ready to bring your vision to life.

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